UPC is known as a Universal Product Code which is an identification for your product that is needed to sell through traditional retailers...

There is a lot of numbers to consider when thinking about Amazon Seller fees. With over 400 different fees you could be charged by Amazon...

Email marketing is a tactic that Amazon Sellers can use to drive more sales, reengage customers, and increase brand awareness. However,...

Amazon FBA on-site is a program that offers the best parts of Fulfillment by Amazon and Seller-Fulfilled Prime. Your inventory remains in...

When sellers think about advertising on Amazon, they usually think of Sponsored Product Listings. While this is the most popular choice...

SEO is also known as Search Engine Optimization is defined as increasing the quality and quantity of traffic to a listing, website, blog,...

Using Amazon Lightning Deals to Grow Organic Sales Every Amazon Seller and Vendor should be creating a promotional and marketing strategy...

In 2008, Amazon introduced an innovative design that would not only make it easier for customers, but it is also designed to reduce waste...

Product photo differentiation may sound like it is really complicated, but it is actually a fairly simple way to get your product...

Unit session percentage is the ratio of the number of units you’ve sold on an ASIN in a timeframe. To put it in simpler terms, it...

Some people may say that the Amazon Super URL is dead, but others still claim it is helping give their rankings a boost. It’s hard to say...

Seed keywords are also known as the main keywords. These keywords tend to be one or two words. Seed keywords are relevant words that...

Fifteen seconds. That’s about how long you get to grab a shopper’s attention. In many e-commerce verticals, it’s even less than that....

Running ads for your products on Amazon can be tedious and overwhelming. There is so much to manage and optimize, from keywords to bid...

Promotional incentives are any type of gift, bonus or added benefit that a customer receives in exchange for doing business with a...

Using Facebook ads for Amazon products seems like a no brainer if you want to drive external traffic to your listings, but it can be...

Counterfeit products are something private label sellers struggle to combat constantly. Luckily, Amazon has recognized that this is a...

When a customer is not satisfied with their order, Amazon gives them the option to return the item for free as long as they turn it in...

The Amazon Flywheel was first sketched on a napkin by Jeff Bezos and is now a famous representation of how Amazon operates itself. The...

The Amazon Accelerator Program allows sellers to sell their private label brand exclusively on Amazon.  CNBC states Amazon’s private...