Believe it or not, Amazon Prime Day is right around the corner. In just over two months, on Monday, July 16, the e-commerce giant will...

What are Keyword Match Types? Keyword match types help determine the nature by which keywords will help display your Amazon Sponsored...

What are Back-end or Amazon Search Terms? Amazon search terms are the words customers type in the search box in order to find products....

What are negative keywords? Well, we’ve all heard about keywords and how choosing the right ones can boost your sales. You’d think you’d...