Introducing an updated version of Sellozo AutoPilot making it super easy for users to create groups and launch campaigns.
New Features
1. Enhanced Sellozo AutoPilot
Simplified 3-step process: Set Parameters, Select ASINs, Launch Summary with Advanced options.
2. AutoPilot Reporting in Activity Log
Track all AP group creation and ad status changes in Activity Log.
3. Brand Metrics Data
Benchmark KPIs against category medians with brand awareness, engagement, and sentiment metrics.
4. Event-Based Budget Rules
Set up budget rules for Prime Day, Black Friday, Valentine's Day for SP/SB campaigns.
5. New Dayparting Algorithm
Handles tent pole events, budget reductions, seasonal fluctuations with aggressive optimization.
6. Placement Multiplier Adjustments
Adjust placement multipliers directly from the Placement tab in PPC Manager.
7. Negative Targets for SP Campaigns
Add negative targets at the campaign level for Sponsored Products.
